Most performance problems aren’t strategic.
They’re structural.
Advanced Awareness Company works with founders, CEOs and senior leaders to identify the unconscious patterns shaping how they make decisions, handle pressure and lead.
People
Patterns
Performance
Possibility
Advance Awareness Company is led by Tyler Jacklyn and Lori Bertoni-Jacklyn. Two master practitioners who specialize in helping high performing leaders identify and change the internal patterns that keep them stuck.
Tyler works with founders, CEOs, and senior executives who have reached a ceiling they can’t simply think their way through. His work focuses on uncovering the unconscious patterns and limiting beliefs interfering with performance, then changing them at the source.
Most of the executives Tyler works with are sharp, driven, and accomplished — CEOs, founders, and senior executives who are done tolerating the gap between where they are and where they know they should be.
They recognize that meaningful goals are being left unfulfilled. Not because of a flawed strategy. Not because of a lack of skill. But because deeply embedded patterns and limiting beliefs are operating below the level of conscious decision-making — quietly running the show and dictating outcomes.
Tyler’s work is precise. His practice is particular.
The process is structured and intentional, using proven methods to interrupt the limiting beliefs and negative strategies sabotaging performance. The work is measurable.
With expertise in sales leadership, team development, and performance coaching across multiple industries, Tyler understands that executives rarely get stuck because of external factors. They get stuck because something internal — a belief about risk, identity, or a self-imposed catastrophic scenario — is running interference.
His approach is both rigorous and practical: find what’s running the show beneath consciousness, understand how it took root, and change it so performance flows naturally instead of constantly fighting invisible resistance.
The result is a fundamental shift in how a leader operates — at the level where real performance lives.
With over a decade of experience, Lori works beneath surface-level behaviour to uncover the patterns, embedded beliefs, and internal architecture quietly limiting what high-performing leaders are capable of achieving.
Lori’s clients are executives, founders, and senior leaders who have done everything right on paper and still find themselves circling the same frustrations, the same limits, and the same version of themselves.
Her work cuts through that.
Using the Quantum Change Process alongside NLP and Timeline Therapy, Lori works at the level where patterns are actually encoded — not managing them, not simply reframing them, but shifting them at the root.
Most performance problems are not strategic. They are structural, built into how a leader processes identity, risk, and capacity.
Lori changes the structure. Everything else follows.
The result shows up in decisions, in how a leader carries authority, in how they navigate pressure, and in the kinds of outcomes they are suddenly capable of creating.
Because when the internal architecture shifts, performance doesn’t just improve — it fundamentally transforms.
This way the visible founder cards stay clean and equal in size, while the popup preserves essentially the full substance of the biographies you were given.
They get stuck because something beneath conscious decision-making is interfering with what they already know how to do.
Precision Tiers for Unparalleled Growth
I came to Tyler for help with advancing myself both personally and professionally. I felt that I was standing in my own way. I knew that I could do and be more but could not quite seem to make changes stick.
Tyler helped me with finding my own empowerment and accountability by working on perspective and subconscious limiting beliefs. I have worked with Tyler twice now.
Both have been profoundly impactful experiences and created long lasting positive effects. I am now a proud, confident, and successful entrepreneur with the tools to tackle anything that comes my way!
Sunlit Cleaning
Working with Tyler has helped me regain focus, clarity, and confidence during a challenging time in my small business. I was struggling to gain a firm grasp on managing my business.
His guidance, knowledge and understanding of the way our minds can sabotage our success was beyond what I had expected. His support helped me overcome feeling stuck, prioritize what mattered, and move forward with purpose.
I’m truly grateful for the positive impact Tyler had on both me personally and my business.
Simply put, I would recommend Tyler to anyone looking for " true" results.
SMD Plumbing Services
Working with Tyler has been nothing short of transformative. I came into his coaching looking for clarity and direction, and what I got was so much more. From the very first session, he created a safe space where I felt heard and understood. Tyler's approach to personal development isn’t just about checking off goals, it’s about digging deep to uncover what truly drives you.
What sets Tyler apart is his ability to tailor the coaching to your unique needs. He doesn't offer generic advice; he takes the time to understand your challenges and strengths, and then provides practical tools that you can apply right away. Tyler has helped me build mental toughness, improve my emotional resilience, and foster a stronger sense of self-confidence.
But the benefits go beyond just professional growth. My mental health has improved drastically. I’ve learned to manage stress better, overcome self-doubt, and be more present in my relationships. The growth I’ve experienced isn’t just external, it’s internal as well. Helping me feel more at peace with myself and my life choices.
SNB Renovations